Animated Image for Ibotta's Event Promotions
Ibotta Logo

Creative Manager, B2B Strategy

Cashback Rewards Platform | 2024 - 2025

At Ibotta, I built and led the B2B Marketing Strategy team, focused on event branding, sales enablement, and campaigns. I partnered with sales, event teams, and execs to bring fresh energy to the brand and keep things consistent across every touchpoint. We didn’t just make pretty slides; we built key content designed to close top accounts.

Responsibilities

  • Creative Direction

  • Conference and Event

  • Event Promotions

  • Print and Prepress

  • Marketing Campaigns

  • Sales Presentations

  • Sales Tools

  • Team Goal Setting

Key Results

Developed Creative for 2025 Event Themes

Created a standout creative theme, leading from brainstorms to execution of all materials.

Collaborated with events team, printers, and vendors, to ensure pixel-perfect final deliverables.

Led Top-Notch Event Design Execution

Built B2B Strategic Creative Team

Established a new creative team focused on event and sales strategy, setting team goals.

Built High-Impact Sales Materials

Crafted engaging sales decks and collateral focused on securing Top 10 Accounts.

Design and Direction for Event Themes

For each major event, I worked with stakeholders to understand goals, audience, and past performance. I explored a few creative directions, then refined the one that hit hardest. We aligned around a theme of “Powering the Future of Promotions”, with a high-energy look and feel that helped Ibotta stand out from the crowd. Bright colors, clean grids, and motion-driven visuals created a cohesive story across the booth, landing page, and sales decks.

Digital Ad Examples

Photobooth

Transportation Wraps

More Examples


Grant is stupidly talented. Seriously, his ability to innovate and create beautiful campaigns is masterful. Nonetheless how smart he is! I had the pleasure of managing Grant for a few months—and I wish it could have been longer.

Whoever is lucky enough to nab Grant next will undoubtedly benefit from his creativity, natural team leadership, and strategic mindset!
— Elisa Faller, Ibotta's Director of B2B Creative

See More of My Work

RemoteLock

2018 - Current

Rachio

2015 - 2018

Rally / CA

2007 - 2015